2019 is right here, knocking at your doorstep! It’s high time to start working on your SEO techniques actively so that you can have an edge over your competitors. Listed here are the top SEO tips 2019 which when applied, can bring about a huge increase in traffic and Search Engine Ranking Position rankings.

For those who are new to the term SEO, SEO is Search Engine Optimization which is a way to improve the number of visitors to a specific website. All you need is laser focused techniques, patience and well planned strategies which can ultimately help you sky-rocket your traffic.

Content Continues to be the King

 

The true secret to having amazing results in your SEO is to constantly keep on improving your content.  Companies should have a blog also apart from your content describing and talking in details about your products and services. The quality and relevancy of your content is vital.

As we all know, whenever a query is typed into a search box Google displays the best results after looking for the relevant ones. For getting a place in the first page of SERP you need to perform a deep research on the keywords you are using and the content should have the answer which is highly relevant to the query asked by the user.

 Apply the latest SEO trends 2019 for your website. There are an array of keyword tools available in the market, both free and paid. Google Keyword Planner, SEM Rush, Keyword Finder and so forth are some of the more popular ones used for researching keywords. Using any of them meticulously for the desired results should be your prime objective. Stick to being relevant to the niche you are in to get the desired audience on your website. Besides thee content, quality backlinks remain the foundation to high ranking SERPS and will continue well into 2019.

Google Rank Brain

RankBrain is a simple system that helps Google sort its search results in an effective way. It measures how users click and interact with the search results. Therefore there are two main factor which RankBrain focuses on. Firstly, it observes how long a online visitor spends time on a specific web page which is technically known as “dwell time” and secondly it also records the number or percentage of people that click on your result leading to your specific web page.

It is understandable that if a user spends a good amount of time on a specific page, the main reason is the usability of the content and the content is useful to him. In turn, Rankbrain upranks such pages and gives a lot of significance to the dwell time on any page. High Organic click through rates which means a high percentage of people click on your results definitely entails higher rankings on Google at the same time. Applying relevant SEO tips and tricks can give you maximum advantage for optimizing your website.

User Experience and User Interface

An excellent user experience and user interface is something which every website user should develop for increasing audience engagement and directing high traffic to their website. Not giving significance to this factor can lead to serious issues regarding rankings on search engine results.

It has been seen that Google plays a significant role to the User Interface and User experience while ranking websites in its search results. If you have a user friendly web design and the content displayed is highly relevant to users. The bounce rates of your website will be significantly low and the dwell time will be more which will result in an increase in the number of page views for the website.

Reviving your Old Posts

Creating new blog posts for your website? Continue doing that, but do not forget to revive the old ones! They are a undiscovered treasure. If you are not refreshing your old blog posts, you are missing out on a wonderful opportunity for bringing in more traffic to your website. Remember that they still contain relevant and useful info for your niche audience and ones which were time relevant can be updated, revamped and submitted on your Search Console gain for indexing. These are one of the best SEO tips to improve organic rankings on search engines.

Following a few guidelines will make it easier for you to utilize your old blog posts and to make them useful from a SEO perspective. Firstly, update any info which might not be relevant as of now. Write new titles and alt tags while optimizing them for all images. Proofreading is a must!

Make sure that the new titles created are now more SEO friendly. If required, start adding more information and detailed content in case if the old blog post was less than the required standards. Check out all the existing links within the article to make sure that they still work. Amidst all of this, do not miss out to review your meta descriptions too and make sure that you include all the relevant keywords within them.

Optimized Videos are the Future

Undoubtedly, videos are the future of Internet Marketing. Today’s audience prefers to gain information through watching videos compared to reading a whole lot of detailed content. Video is essential for improving your search engine optimization in 2019. It is going to become one of the biggest factor for ranking in 2019.

If you have an embedded video on a landing page, you are surely going to increase your conversion rates. The bounce rate will automatically increase. Keeping your bounce rate down and increasing the retention rate of your audience is extremely important as Google regards websites with low bounce rates as highly significant and gives them higher ranking of search engine results.

Using Optimized Voice Search

With an unprecedented increase in the number of mobile users over the Internet, there has been a spurt in the popularity of voice search on Google. It is surely going to continue for the year 2019 too. As everyone knows, some of the voice recognition devices such Siri, Alexa and Google Assistant has become very popular and so is the Voice Search in the Search Engine world. As a SEO professional, if you prepare yourself well at this stage, it will be a major achievement for you.

Following best SEO practices is the ideal activity for websites if they want to increase their traffic. For preparing your website for voice search, first and foremost you require that your content needs to rank high in search engine result pages. Secondly, the most important factor to keep in mind while preparing for voice search is to include long tail phrases.

Short keywords don’t hold much significance when it comes to voice search. Secondly, it has been seen that voice search queries are usually questions. Provide the answer to the questions. In-depth keyword research is the key to these results. Use these long tail keyword phrases in your content while distributing them all over.

Next, if your content appears in a featured snippet it is a great reason for being given priority in voice search results. In order to find featured snippet opportunities, you should keep two things in mind. Look out for various keywords you already rank for (majority are those who rank in the first page) and include those keywords which have already a featured snippet. Also, do not forget to keep your answers concise and to-the-point while using common language that people use while speaking.

Mobile First Indexing

In recent times, Google has announced that the number of mobile users have surpassed those searching on desktop or laptop devices. In fact more than 60% of searchers on Google are mobile users. Mobile First Indexing was introduced by Google, thus highlighting the significance of mobile devices in it’s search traffic. Thus every website owner should give preference to the mobile optimization of their website. To build a mobile friendly website is not enough. You should also use mobile friendly themes and build Accelerated Mobile Pages for easily optimizing it for mobile users.

Make sure that you do a thorough testing of your website on mobile devices so that you know that your website is all set for being mobile friendly. In fact, a responsive web design entails a ton of benefits from Google’s perspective. To check the website’s status for mobile friendliness, you can visit Google’s mobile friendly tool. All you have to do is to enter a URL and the tool will return details to let you know if your website is mobile friendly.

Stay up-to-date with the latest Google Updates

Google keeps on updating and making significant changes in its algorithm from time to time. Just like with every type of skill, it is extremely important to keep in sync with the latest developments in the SEO world. This will help you continue devising new strategies and ways of increasing the flow of traffic to your website.

Conclusion

SEO still remains the most effective tool for improving your search engine rankings. All the factors listed above here are all the tips and ideas which when you apply on your website can prove to be great SEO tips for small business owners.They are real handy SEO tips for blogs too. Once you put these into practice for your website, it will help you achieve more conversions, improvement in search engine rankings and in garnering more traffic to your website.